It is a combination of technical and creative. The creativity comes from design and form. The technical comes from ensuring it will function and is able to be produced. In design you have a chance to explore many different creative avenues. Because of this it is an ever evolving field of work.
Design revolves around gradual change. Every once in a while there is a giant step, but it is mostly a steady progression. Keeping your influences and habits in check allow the design process to keep moving forward and improving.
I find great process starts with examining a problem and then solving through research. Understanding the must haves for the final product are key when looking for inspiration. Ideation is next, with both fails and successes. It is important to collaborate and receive advice from others. The end result is a desired product with a story to be told.
PHILOSOPHY ON DESIGN
Nearly everything we encounter has been designed. Things enter one’s personal space and must be enjoyed to become an essential.